John Wayne Cancer Foundation
brand system, creative direction, logo, Merchandise Design, Print
John Wayne Cancer Foundation
The logo and brand system created for John Wayne Cancer Foundation, established by his family to honor his memory and continue his fight, exemplifies those who also seek to bring courage, strength and grit to the fight against cancer. The distinctive likeness, language and attitude of John Wayne are uniquely impactful.
The athletic fundraising program Team Duke was created to support individuals wishing to make an impact in the fight against cancer with fundraising tools and branded wearables.
work completed at milkshake